U.S. MEDIA CENTER
March 1, 2013 , Cherry Hill, N.J., -

SUBARU OF AMERICA, INC. REPORTS RECORD BREAKING FEBRUARY SALES

• Sales of 28,163 represent best-ever month of February for Subaru

Subaru of America, Inc. today reported 28,163 vehicle sales for February 2013, which represents an 11 percent increase over February 2012 and the best ever February in company history. Year-to-date sales for Subaru total 55,826 – a 16 percent increase over the same period in 2012.

These results build on strong sales from 2012 where Subaru achieved four consecutive years of sales increases and exceeded 300,000 annual sales in 2012 – a first in company history.

“Subaru vehicles continue to win awards and recognition from the industry press and our customers are purchasing our products in record numbers,” said Thomas J. Doll, executive vice president and chief operating officer, Subaru of America, Inc. “With the addition of the all-new 2014 Forester being introduced this month, we are confident that we will establish another all-time monthly sales record again in March.”

Carline
13-Feb
12-Feb
% Chg
13-Feb
12-Feb
% Chg
 
MTD
MTD
MTD
YTD
YTD
YTD
Forester
5529
5565
-0.70%
12094
10682
13.20%
Impreza
4515
6334
-28.70%
9105
12555
-27.50%
Impreza WRX
1486
922
61.20%
2792
1632
71.10%
Legacy
3745
3614
3.60%
6929
6733
2.90%
Outback
9016
8762
2.90%
17648
16174
9.10%
Tribeca
194
177
9.60%
353
405
-12.80%
BRZ
420
0
n/a
883
0
n/a
XV Crosstrek
3258
0
n/a
6022
0
n/a
TOTAL
28163
25374
11%
55826
48181
15.90%


“Subaru retailers are successfully demonstrating to customers our core value of “Love” throughout the purchase and ownership experience, which is making these strong results possible,” said Bill Cyphers, senior vice president of sales, Subaru of America, Inc.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.