U.S. MEDIA CENTER
May 1, 2013 , Cherry Hill, N.J., -

SUBARU REPORTS BEST-EVER APRIL SALES

• April 2013 is best April sales month in Subaru history
• Sales of 32,943 units represent a 25 percent increase over April 2012

Subaru of America, Inc. today reported 32,943 vehicle sales for April 2013, which represents a 25 percent increase over April 2012 and the best-ever April sales month in company history. Year-to-date sales for Subaru total 125,470– a 17 percent increase over the same period in 2012. These results build on strong sales from 2012 where Subaru achieved five consecutive years of sales increases and exceeded 300,000 annual sales in 2012 – a first in company history.

April sales for the all-new 2014 Forester increased 65 percent over April 2012 Forester sales. XV Crosstrek and BRZ sales were also notably strong at 4433 and 812, respectively.

“Demand for the all-new 2014 Forester has been especially strong,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “We expect to see sales for the Forester and XV Crosstrek continue to grow throughout the year.”

Carline
13-Apr
12-Apr
% Chg
13-Apr
12-Apr
% Chg
 
MTD
MTD
MTD
YTD
YTD
YTD
Forester
9366
5666
65.30%
30510
22540
35.40%
Impreza
4692
6791
-30.90%
19124
27891
-31.40%
Impreza WRX
1508
1352
11.50%
6027
4181
44.20%
Legacy
3286
3799
-13.50%
14615
15916
-8.20%
Outback
8730
8548
2.10%
36831
35608
3.40%
Tribeca
116
154
-24.70%
620
742
-16.40%
BRZ
812
0
n/a
2600
0
n/a
XV Crosstrek
4433
0
n/a
15143
0
n/a
TOTAL
32943
26310
25.20%
125470
106878
17.40%

“Our 25 percent increase in sales was primarily driven by the all-new 2014 Forester and strong performance across the rest of the model lines,” said Bill Cyphers, senior vice president of sales, Subaru of America, Inc. “We look forward to adding the XV Crosstrek Hybrid – Subaru’s first-ever hybrid – to our line-up.”

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered at a zero-landfill office in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit media.subaru.com.